1. Collection of Information.
Our collection of information depends on how you interact with us and our products and services which may be through our websites, social media pages, online and mobiles services, applications and advertisements and other practices. Some of the information we collect includes personal information that can be used to identify you (“Personal Information”). The Personal Information we collect may include, without limitation, your name, mailing address, telephone number, email address, health and dietary information, and financial information (e.g., your credit card number). We retain your Personal Information only for as long as is necessary for the business purpose for which we collect it.
Information You Provide to Us. You may provide Personal Information to us from time to time for a variety of interactions including through transactions such as purchasing gift cards, catering services, delivery services or other products or services; if you wish to receive or redeem mobile Sprouts coupons, newsletters, or other information from Sprouts; when you sign up for a Sprouts account; when you respond to surveys or other questionnaires; when you submit a job application; when you participate in any sweepstakes or promotions; when you communicate with Sprouts. The types of personal information you provide differs based on how you choose to interact with us, but may include your name, email address, zip code, and telephone number, personal preferences, purchase and ordering information, information necessary to carry out your transaction, information related to job history and applications.
- Payment Information You Provide. All credit or debit card information you provide is processed directly by our third-party payment processor. Sprouts does not directly access, handle, or store your credit or debit card information. To perform a transaction, you may need to provide your card type, card number, expiration date, security code, and billing address. All credit or debit card transactions are subject to the approval of the card issuer. We will maintain a record of your transactions with us and your purchase information may be matched with other information you provide in other contexts, such as via your Sprouts account.
Account Activity. If you use our website or app while signed into your Sprouts account, or if you make purchases at a Sprouts Store or through the website or app using a payment card that you have used in connection with your Sprouts account, we will collect information on how you use your Sprouts account and the services we offer, as well as information about your purchases. For example, we will collect coupons clipped, catering order history, recipes saved, and transaction data (i.e., purchase history).
IP Addresses and Related Data. We use technology that automatically may collect data from your devices (computer, mobile phone, tablets, etc.) when you visit our website or use our mobile app. This information could include your IP address assigned, your mobile device ID numbers and identifiers, your browsing and click history, your geolocation, as well as information about how you navigate and use our website or mobile app most.
Location Information. When permissible, you may provide your approximate geographic location information such as your zip code or address when locating stores or requesting other location-related services we may provide. You may provide a more precise location when prompted for elevated location-related functionality. This includes both geographical location information that you provide (e.g., when you enter your zip code or physical address) and geographical location information collected by device-based location services (including GPS data).
B. Google Analytics. We use Google Analytics on our websites to collect usage data, to analyze how users use the websites and to provide advertisements to you on other websites. Google sets and reads cookies to collect this data and your web browser will automatically send data collected by those cookies to Google. Google uses this data to provide us with reports that we will use to improve the website’s structure and content. For more information about how to opt out of having your information used by Google Analytics, follow the instructions to download and install the Google Analytics Opt-out Browser Add-On for each web browser you use. Using the Google Analytics Opt-out Browser Add-On will not prevent Sprouts from using other analytics tools and will not prevent data from being sent to the website itself or to Google. You may disable cookies as discussed above, however, certain features may not work for you if you delete or disable cookies.
A. Social Media. You may connect and share information with various social media platform. We may share information that you provide us or that we may collect with those platforms and that information will be subject to their privacy policies. We may also use the advertising services and networks offered by those social media platforms to deliver advertising content. Use of these services requires social media platforms to implement cookies or pixel tags to deliver ads to you while you are logged into the platform. If you do not wish a social media platform to collect information relating to you via the website, we suggest that you: (a) hide social media platform plug-ins using an ad blocker; (b) always log off completely from the social media platform before visiting other websites and delete all related cookies; and, (c) where the option made available by the social media platform, disable the advertising services and networks operated by that platform.
C. Advertising and Tracking Technologies. From time to time, we may utilize advertising networks, personalized advertising, remarketing, retargeting and related advertising services that are managed and provided by third-party advertising servers, advertising agencies, technology vendors, and research firms, including advertising retargeting services provided by Facebook (sometimes referred to the Facebook “tracking pixel”) and Google AdWords. These services collect information about your visits to and interactions with the Services and other websites and will use that information to target advertisements for goods and services. These targeted advertisements may appear on our website or other websites. Advertising networks often gather data about consumers who view advertisements to make inferences about a consumer’s interests and preferences, which enables their computers to deliver advertisements directly targeted to the consumer’s specific interests. To opt out of remarketing advertising provided through Google, to customize your ad preferences, or to limit Google’s collection or use this information, visit Google’s Safety Center and Google’s Ad Settings and follow Google’s personalized ad opt-out instructions. Opting out will not affect your use of the Website. To change your preferences with respect to certain online ads and to obtain more information about third-party ad networks and online behavioral advertising, please visit the National Advertising Initiative Consumer opt-out page at http://www.networkadvertising.org/choices or the Digital Advertising Alliance Self-Regulatory Program at http://www.aboutads.info. Please remember that changing your settings with individual browsers or ad networks will not necessarily carry over to other browsers or ad networks. As a result, depending on the opt-outs you request, you may still see our ads from time to time.
Other Sources. We may also collect information about you from other sources, including, for example, third parties, business partners, our affiliates, or publicly available sources.
State-specific Collection Information. Some states require that organizations disclose whether the following categories of personal information are collected, disclosed to third parties for a “business purpose,” or “sold” or transferred for “valuable consideration.” The table below indicates the categories of personal information we collect and transfer in a variety of contexts. Sprouts does not sell your Personal Information. Sprouts processes the Personal Information of such consumers in the following ways:
|Personal Information We May Collect
|Categories of Personal Information We Collect
|Business Purposes for Collection of Personal Information
|Types of Third Parties with Whom We Have Shared Personal Information in the Previous 12 Months
We may also disclose your Personal Information, with your consent, in other situations not disclosed above. To the extent that we use deidentified data, we will maintain and use the information in deidentified form and not to attempt to reidentify the information, except for the sole purpose of determining if its deidentification process is satisfactory.
2. Use and Disclosure of Collected Information.
Improvement of Services. We may use information we collect to analyze, develop, and improve the content, functionality, materials, products, and services that we make available through our website, mobile application, or Sprouts stores.
Transactional Purposes. We may use your information to process your orders, purchases, and registrations, and to communicate information related to your Sprouts account or purchases and to provide customer service in general.
Marketing Purposes. We may use your information to communicate promotional offers, discounts, coupons, sweepstakes, new products and services, and other special offers we determine may be relevant to you based on browsing or purchasing history.
Analytical Purposes. Sprouts may use this information to generate statistical information, to monitor and analyze website, mobile app, and in store traffic and usage patterns.
3. Protecting Collected Information.
4. Children’s Privacy.
Sprouts does not direct communication to children under the age of thirteen (13) and we do not knowingly collect or use information from children under the age of thirteen (13). Please contact us if you believe we have collected personal information about a child without consent from their parent or guardian and we will take necessary steps to remove that information from our system.
5. Access from Outside of the United States.
If you are accessing our website or mobile application from outside the United States, please be aware that information may be collected and may be transferred to, stored in, and processed in the United States (where our and our suppliers’ servers and databases are located and operated). The data protection and related laws and regulations of the United States might not be as comprehensive as those in the country from which you are accessing our website or mobile application.
6. Consumer Privacy Rights.
Some jurisdictions give you a right to make the following choices regarding your personal information:
- Access To Your Personal Information and Confirmation of Processing.You may request access to your personal information (or confirmation that we have information about you) by contacting us at the address described below. If required by law, upon request, we will grant you access to the personal information that we have about you. Note that California residents may be entitled to ask us for a notice describing what categories of personal information (if any) we share with third parties or affiliates for direct marketing.
- Right of Portability.You may have the right in certain circumstances to receive the personal information we hold about you in a readily useable format to allow you to transfer it to another entity, to the extent this is technically feasible.
- Changes To Your Personal Information. We rely on you to update and correct your personal information. Most of our websites allow you to modify or delete your account profile. If our website does not permit you to update or correct certain information, you can contact us at the address described below in order to request that your information by modified. Note that we may keep historical information in our backup files as permitted by law.
- Deletion Of Your Personal Information. Typically we retain your personal information for the period necessary to fulfill the purposes outlined in this policy, unless a longer retention period is required or permitted by law. You may, however, request information about how long we keep a specific type of information, or request that we delete your personal information by contacting us at the address described below. If required by law we will grant a request to delete information, but you should note that in many situations we must keep your personal information to comply with our legal obligations, resolve disputes, enforce our agreements, or for another business purposes.
- Objection to Certain Processing. You may object to our use or disclosure of your personal information by contacting us at the address described below.
- Online Tracking. We do not currently recognize automated browser signals regarding tracking mechanisms, which may include “Do Not Track” instructions.
- Opt Out of Targeted Advertising.You may be able to opt out of targeted advertising. For more information, see the Advertising and Tracking Technology section.
Exercising your Privacy Rights. Depending on your state of residency, you may be able to exercise the rights described above by using our Data Subject Request Form, or by calling us toll-free at 888-577-7688 ext. 2. When a request is made, we may verify your identity to protect your privacy and security.
In the event we deny a request, we will, if required to do so by law: (i) Inform you of the basis for the denial, including any conflict with federal or state law, or exception to the applicable law, unless prohibited from doing so by law; (ii) Delete the Personal Information that is not subject to the exception; and (iii) Not use the Personal Information retained for any other purpose than provided for by that exception(s). You may have the right to appeal any decision to deny a request by contacting us at [email protected] with the subject line “Appeal,” or by calling us toll-free at 888-577-7688.
Using an Authorized Agent. If the jurisdiction you are in grants you the ability to assert your rights via an Authorized Agent (the “Agent”), we require that your Agent provide a valid power of attorney asserting their right to act on your behalf, which satisfies the requirements of California Probate Code Sections 4121 to 4130. Please note that if a power of attorney cannot be provided, we reserve our rights under relevant law to request additional information such as: (i) confirmation you have provided the Authorized Agent to act on your behalf; (ii) verification of your identity with us; and (iii) direct confirmation from you that the entity seeking to assert your rights is an Authorized Agent acting with your permission. Once verified, and Agent may make a request on your behalf by using our Data Subject Request Form, or by calling us toll-free at 888-577-7688 ext. 2.
7. Nevada Residents.
If you are a Nevada resident, under Nevada law, you may request that we refrain from sale of your personal information to an entity, for the entity to further sell the information to additional organizations or persons. We do not sell your personal information pursuant to Nevada law. If you have a question, concern, or request with respect to your personal information under Nevada law, please contact us at [email protected] for more information or to exercise your rights. We will reply to any request within sixty (60) days of receipt. We may extend this request for not more than thirty (30) days if we determine the extension is reasonably necessary, and in which case we will notify you of our intent to invoke the extension.
8. California Residents.
A. Shine the Light. As provided under California Civil Code Section 1798.83, also known as the “Shine The Light” law, we provide our customers with the ability to “opt out” of having their Personal Information shared with affiliated and non-affiliated third parties for their direct marketing purposes. You may opt-out of having your Personal Information shared with affiliated and non-affiliated third parties for their direct marketing purposes in by contacting Sprouts at [email protected].
B. California Sensitive Information Disclosure. We collect the following categories of sensitive personal information as defined under California law:
|Categories of Personal Information We May Collect
|Purpose for Which it is collected
|Is the Information Sold or Shared for the purpose of cross-context behavioral advertising?
|Precise geolocation data
|To provide our delivery services
C. Notice of Financial Incentive. We offer our customers a rewards program that provides certain perks, such as rewards, promotions, and exclusive offers (the “Rewards Programs”). Because our Rewards Program involves the collection of personal information, it might be interpreted as a “financial incentive” program under California law. The value of your personal information to us is related to the value of the free or discounted products or services that you obtain when you use the Rewards Program. This value is based on the expense related to offering those free or discounted products or services. You may withdraw from participating in the Rewards Program at any time by contacting customer service at [email protected].
10. Contact Us.
Sprouts Farmers Market, Inc. 5455 E. High Street, Suite 111 Phoenix, Arizona 85054
Email: [email protected].
Phone: 480-814-8016 or toll-free at 888-577-7688 ext. 2.