Last Updated: August 21, 2020
1. PERSONAL INFORMATION WE COLLECT FROM YOU.
Sprouts obtains information from and about you (“Personal Information”) that can be used to identify you, either alone or in combination with other information.
We collect Personal Information in a number of different ways through your use of the Services, including:
A. Self-Reported Information. You will be required to provide Personal Information in order to use certain features of the Services. We will collect any Personal Information from or about you that you voluntarily submit to us through your inputs to or interactions with the Services. For instance, you must provide Personal Information to Sprouts: if you wish to purchase gift cards, catering services, or other products or services; if you wish to receive or redeem mobile Sprouts coupons, newsletters, or other information from Sprouts; when you sign up for a Sprouts customer account; when you respond to surveys or other questionnaires; when you submit a job application; and when you send Sprouts email messages or call Sprouts by telephone (in which event Sprouts may retain the content of your email or telephone messages, together with your email address and Sprouts’ response to you).
B. Account Information. To create a Sprouts customer account you will need to submit your name, email address, zip code, and telephone number. You may populate your account profile with other types of information that you choose to submit, for example, your preferred Sprouts store locations, gender, and dietary and lifestyle attributes.
C. Payment Information. Purchases of products or services made using the Services (for example, gift cards) must be made by credit or debit card. All credit and debit card information is provided directly to our PCI-compliant third-party payment processor. Sprouts does not directly access, handle, or store your credit or debit card information. To make a purchase via the Services, you will need to submit your name and your credit or debit card type, number, expiration date, security code, and billing address. Payment by credit or debit card is subject to the approval of the card issuer. We will not be liable in any way if a card issuer refuses to accept a credit or debit card for any reason. We will maintain a record of the purchases that you make via the Services.
D. Gift Card Information. When you purchase a gift card through the Services you will need to provide your payment card information as discussed above. We will also collect any messages and other information that you may provide when purchasing a Sprouts gift card, such as the name and address of the gift card recipient. Gift card purchases are subject to the terms of our gift card provider, Transaction Wireless (owned by First Data), which are located here. Additionally, you can check the balance of a Sprouts gift card on the Services by entering the number of the gift card.
E. Catering Order Information. We will collect any information submitted in the course of ordering catering services using the Services, including any comments you may submit.
F. Mobile Coupons & Checkout Challenges. If you download or “clip” mobile Sprouts coupons using the Services, we will store information pertaining to the coupons you clip or redeem. If you redeem mobile coupons using the myEasyScanBarcode feature, we will also collect information on purchases made using the myEasyScanBarcode feature and we will connect that information to your Sprouts customer account. We will also collect information reflecting your Checkout Challenge activity, including, for example, when qualifying purchases are made.
G. Sweepstakes. To participate in any sweepstakes or promotions that Sprouts may make available you will need to submit certain information required for entering, which may include additional Personal Information. Sweepstakes entries may be tied to your Sprouts customer account.
I. Mailing List Information. If you agree via the Services or otherwise sign up to receive communications or promotions from us, you will need to submit your email address. We will use this information to send you marketing messages and other Sprouts promotional materials, including a “welcome” email and subsequent newsletters and other emails or messages. If you do not wish to receive such messages and materials, you may notify Sprouts of your preference by following the instructions included in each communication (e.g., the unsubscribe instructions contained in the applicable email), by emailing [email protected], by phone at 1-888-577-7688, or by mail at:
Sprouts Customer Relations
5455 East High Street Suite 111
Phoenix, AZ 85054
We may use third-party email providers to deliver these communications to you.
2. OTHER INFORMATION WE COLLECT.
A. Account Activity. If you use the Website or App while signed into your Sprouts customer account or make purchases at a Sprouts store location, we will collect information on how you use your account and the Services, for example, mobile coupons clipped, catering order history, recipes saved, and T-log transaction data (i.e., purchase history).
B. IP Addresses and Related Data. The App and the servers used to operate the Website may automatically collect data pertaining to you and the equipment, software, and communication methods you use to access the Internet and the Services. This information includes Internet protocol (“IP”) addresses assigned to the computer from where you access the Internet, your approximate geographic location, your mobile device ID numbers and identifiers, pages visited on the Website, website pages visited before and after visiting our Website, type of web browser used, type of operating system, the domain name of your Internet service provider (ISP), the length of time you spend on the Services, date and time stamps, and clickstream data. Sprouts may use this information to administer the Services, to generate statistical information, to monitor and analyze Service traffic and usage patterns, to monitor and prevent fraud, to investigate complaints and violations of our policies, and to improve Website and App content and the products, services, materials, and other content that we describe or make available through the Website or the App. This may include Personal Information, and we may combine
this information with Personal Information, other Collected Information, and information obtained from third parties for security reasons. The suppliers that we use to provide the Services may collect information about your use of the App and your visits to the Website and other websites.
E. Google Analytics. The Website uses Google Analytics, an analytics tool provided by Google Inc., to collect and process data about your use of the Website, including when you visit the Website, URLs of the websites that you visit prior to visiting the Website and when you visit those websites, and IP addresses assigned to the devices from where you access the Internet. Google sets and reads cookies to collect this data and your web browser will automatically send data collected by those cookies to Google. Google uses this data to provide us with reports that we will use to improve the Website’s structure and content. For more information on how
F. Google Analytics’ Advertising Features. We have enabled and implemented the following Google Analytics Advertising Features: Remarketing with Google Analytics, Demographics and Interest Reporting, Segments, DoubleClick Campaign Manager Integration, and DoubleClick Bid Manager Integration. Remarketing with Analytics uses Google Analytics cookies to serve advertisements to you across the Internet based on your visit to the Website. Demographics and Interest Reporting uses a third-party cookie to collect information about our Website traffic by tracking users across websites and across time, which generates a report for us to better understand our Website users. Segments allows us to isolate and analyze subsets of Website users by sorting our Google Analytics data. DoubleClick Campaign Manager Integration and DoubleClick Bid Manager Integration allow us to view, analyze, and create remarketing lists using our DoubleClick Campaign data. To opt out of remarketing advertising provided through Google, to customize your ad preferences, or to limit Google’s collection or use this information, visit Google’s Safety Center and Google’s Ad Settings and follow Google’s personalized ad opt– out instructions. Opting out will not affect your use of the Website.
H. Advertising Networks, Personalized Advertising, Remarketing, and Retargeting. From time to time the Services may use or participate in advertising networks and related advertising services that are managed and provided by third-party advertising servers, advertising agencies, technology vendors, and research firms, including advertising retargeting services provided by Facebook (sometimes referred to the Facebook “tracking pixel”) and Google AdWords. These services collect anonymous information about your visits to and interactions with the Services and other websites and will use that information to target advertisements for goods and services. These targeted advertisements may appear on the Services or on other websites. Advertising networks often gather data about consumers who view advertisements to make inferences about
a consumer’s interests and preferences, which enables their computers to deliver advertisements directly targeted to the consumer’s specific interests. This practice is often referred to as “online behavioral advertising.” For example, a third-party advertising network might collect the type of Internet browser you use, the type of computer operating system you use, the domain name of a website you visit, whether or not you visit specific pages of the Services and other websites, the location of your Internet service provider, the date and time of a visit to a website and other interactions between you and a website.
If you have a Facebook account but do not wish Facebook to collect data relating to you via our Website or App, we suggest that you:
(a) hide social media platform plug-ins using an ad blocker;
(b) always log off completely from Facebook before visiting other websites and delete all related cookies; and,
(c) where the option is available, disable the advertising services and networks operated by Facebook.
We use Google AdWords, an online advertising service provided by Google, to serve ads on our behalf across the Internet and sometimes on the Website. Google uses your Internet searches, cookies, and similar identifiers (e.g., pixel tags) to collect anonymous information about your visits to the Website and your interaction with our products and services to generate targeted advertisements to you on other websites that you visit across the Internet. To opt out of remarketing advertising provided through Google, to customize your ad preferences, or to limit Google’s collection or use this information, visit Google’s Safety Center and Google’s Ad Settings and follow Google’s personalized ad opt-out instructions. Opting out will not affect your use of the Website.
To change your preferences with respect to certain online ads and to obtain more information about third-party ad networks and online behavioral advertising, please visit the National Advertising Initiative Consumer opt-out page at http://www.networkadvertising.org/choices or the Digital Advertising Alliance Self-Regulatory Program at http://www.aboutads.info. Please remember that changing your settings with individual browsers or ad networks will not necessarily carry over to other browsers or ad networks. As a result, depending on the opt-outs you request, you may still see our ads from time to time.
I. Single Sign-On. You may log into your Sprouts customer account on the Website and App and link your Sprouts customer account with your Facebook, Twitter, or Google+ accounts by providing your log-in information for those third-party services in the Website or App, as applicable. If you choose to use any single sign-on feature or to link your account with your Facebook, Twitter, or Google+ account(s), Sprouts may access, handle, and store any content and other information that you have provided through Facebook, Twitter, or Google+, for example, the URL to your Google+ account profile image. These single sign-on features may require us to implement cookies, plug-ins, and application protocol interfaces (APIs) provided by those social media platforms to facilitate those communications and features. We do not and cannot control any policies or terms of any third-party service, including Facebook, Twitter, and Google+. All information you have provided to Facebook, Twitter, or Google+ is subject to the
The Services may also use the advertising services and networks offered by those social media platforms to deliver advertising content. Use of these services requires social media platforms to implement cookies or pixel tags to deliver ads to you while you are logged into the platform.
If you do not wish a social media platform to collect information relating to you via the Website, we suggest that you:
(a) hide social media platform plug-ins using an ad blocker;
(b) always log off completely from the social media platform before visiting other websites and delete all related cookies; and,
(c) where the option made available by the social media platform, disable the advertising services and networks operated by that platform.
Sprouts is active on social media, including Facebook, Instagram, and YouTube. You have the opportunity to comment on those social media platforms regarding Sprouts and the products and services we offer. Sprouts reserves the rights to post on its websites and social media pages any comments or content that you post on our social media pages.
3. SPROUTS’ USE AND DISCLOSURE OF COLLECTED INFORMATION.
A. Demographics and Evaluation and Improvement of the Services. Sprouts uses and discloses Collected Information to understand its Services’ demographics and content preferences. For example, Sprouts may provide aggregate information about Sprouts’ customers, sales, Website traffic patterns and related information to Sprouts’ affiliates and other third parties. We may use Collected Information: to analyze, develop, and improve the content, materials, products, and services that we make available through the Services and the Services’ functionality; to inform marketing and communication plans and strategies; to evaluate user needs and customize Service content, promotional emails, and your browsing experience; and for other legitimate and lawful business purposes.
B. Purpose Collected. Sprouts uses your Personal Information and other Collected Information for the purposes for which it was collected, for example: to administer Sprouts business activities; to communicate with you in connection with your Sprouts customer account or purchases; to provide customer service and make available coupons and other offers, promotions, products and services to you and other Sprouts customers and prospective customers; and to provide you with information and communications that you request. Your telephone number will be used to look up your myEasyScanBarcode and your Sprouts customer account (e.g., when you redeem mobile coupons at a Sprouts store location). Your location information will be used to add location information to your account, if applicable, to find a Sprouts store location near you, and to understand where our users are located. We will use your purchase history, related information, and your profile details (e.g., dietary preferences) to determine which mobile coupons we make available to you. Information submitted by you or otherwise collected in connection with the single sign-on functionality will be used to connect with the applicable social media platform and to enable you to sign in on the Website or App using your existing applicable social media account. If you contact us for support or assistance in using the Website, we may use Collected Information to determine whether or not your system meets the minimum requirements needed to access and use the Website and otherwise to contact you regarding your request.
D. Text Messages. If you opt in to receiving text messages from Sprouts when prompted, Sprouts will send you a text message that contains a link from which you can download our app. Consenting to receiving text messages is not required to buy goods or services or to otherwise do business with us.
E. Sharing Collected Information with Our Service Providers. We may share Collected Information with our Website and App management and hosting suppliers, payment processors, sweepstakes administrators, marketing and public relations service providers, email service suppliers, and other suppliers as necessary for us to provide the Website, the App, and our products and services to you and as may otherwise be permitted by applicable law. Our suppliers are authorized to and may use and disclose Collected Information as necessary for them to provide the applicable services to us.
F. Business Transactions and the Protection of Rights. Sprouts may use and disclose to third parties Collected Information:
(b) to protect the rights, property or safety of Sprouts or other persons, or to comply with a judicial proceeding, court order or legal process served on Sprouts (including by disclosing Collected Information to law enforcement), in each case to the extent permitted by law; and
(c) if we believe doing so is necessary to operate the Services or to protect our rights or the rights of others, including disclosing information necessary to identify, contact, or bring legal action in the event of a violation of our contracts, terms, or policies.
G. Aggregate Data. We may aggregate Personal Information and other Collected Information to create anonymous aggregate data on Service users, which describes users as a group but does not reveal the identity of individual users. We may use aggregate data to understand users’ needs, to determine user demographics and usage patterns, to determine what kinds of products and services we can provide, and to improve and enrich our products and services.
4. CHILDREN’S PRIVACY.
The Services are not directed at, nor are they intended for use by, anyone under the age of thirteen (13). Sprouts does not knowingly collect or use information from children under thirteen (13) through the Services. Please contact us if you believe we have collected Personal Information about a child without consent from their parent or guardian so we can take action to prevent such access and to delete their Personal Information from our Services.
5. ACCESS FROM OUTSIDE THE UNITED STATES.
If you are visiting or using the Services from outside the United States, please be aware that Collected Information may be transferred to, stored in, and processed in the United States (where our and our suppliers’ servers and databases are located and operated). The data protection and related laws and regulations of the United States might not be as comprehensive as those in the country from which you are accessing the Services.
6. INFORMATION SECURITY STANDARDS.
The security of your personal information is important to Sprouts. Sprouts does not guarantee that loss, misuse, or alteration of Collected Information will not occur, but we have security measures in place to help protect against the loss, misuse, and alteration of information under our control, including encrypting certain personal information using secure socket layer (SSL) or other technology. If you have any questions about the security of your personal information or the security of the Services, you can send Sprouts an email at [email protected] The storage and communication of information can never be completely secure, Sprouts expressly disclaims any promise or representation, express or implied, as to the security of Collected Information. If you become aware of any breach of Services security or this Privacy
Policy, please notify us immediately at [email protected] or using our Website’s Contact Us form. If our security system is breached, we will notify you of the breach only if and to the extent required under applicable law.
7. ACCESS TO PERSONAL INFORMATION.
8. THIRD-PARTY SERVICES.
9. YOUR CALIFORNIA PRIVACY RIGHTS.
Shine the Light. As provided under California Civil Code Section 1798.83, also known as the “Shine The Light” law, we provide our customers with the ability to “opt out” of having their Personal Information shared with affiliated and non-affiliated third parties for their direct marketing purposes. You may opt-out of having your Personal Information shared with affiliated and non-affiliated third parties for their direct marketing purposes in by contacting Sprouts at [email protected]
California Consumer Privacy Act. This section only applies to individuals who are residents of California under the California Consumer Privacy Act of 2018 (“CCPA”) and other California privacy laws (together “California Laws”).
Sprouts processes Californian’s Personal Information in the following ways:
|Personal Information We Collect||See “Personal Information We Collect From You” (Sec. 1)|
|Categories of Information||Identifiers, Electronic Data, Commercial Information, Health Information, Financial Information, Protected Characteristics|
|Purposes for Collection of Personal Information||Demographics and Evaluation and Improvement of the Services; Administer Sprouts business activities; Communicate with you; Customer service and make available coupons; Provide you with information and communications that you request.|
|Types of Third Parties with Whom We Share Personal Information||Third Party Service Providers; Advertising Networks; Judicial Proceeding.|
|Personal Information We Collect||See “Other Information We Collect” (Sec. 2)|
|Categories of Information||Electronic Data, Identifiers, Inferred Data|
|Purposes for Collection of Personal Information||Demographics and Evaluation and Improvement of the Services; Administer Sprouts business activities; Communicate with you; Customer service and make available coupons.|
|Types of Third Parties with Whom We Share Personal Information||Third Party Service Providers; Advertising Networks; Social Media.|
California Residents Rights. Under California Laws, California residents have the following rights (“Rights”) listed below. Your Right to Access and Right to Deletion are not absolute and are subject to certain exceptions. For instance, we cannot disclose specific pieces of Personal Information if the disclosure would create a substantial, articulable, and unreasonable risk to the security of the Personal Information, your account with us or the security of Sprouts’ systems of networks.
- Disclosure & Access Rights: California consumers have the right to request in writing from a business, (i) a list of the categories of personal information, such as name, address, e–mail address, and the type of services provided to the customer, that a business has disclosed to third parties (including Independent Affiliates that are separate legal entities) during the immediately preceding calendar year for the third parties’ direct marketing purposes, and (ii) the names and addresses of all such third parties. In addition, California residents have the right to request that we disclose to them (i) the categories of personal information we have collected about them, (ii) the categories of sources from which personal information is collected, (iii) the business or commercial purpose for the information collection, (iv) the categories of third parties with whom we have shared personal information, and (v) the specific pieces of personal information we hold about an individual.
- Deletion Rights: California consumers have the right to have their personal information deleted, unless the personal information is necessary for the business or service provider to:
- complete a transaction for which the personal information was collected, provide a good or service requested by the consumer or otherwise perform a contract between the business and the consumer;
- detect security incidents;
- protect against malicious, deceptive, fraudulent or illegal activity (or prosecute those responsible);
- debug to identify and repair functionality errors;
- exercise or ensure the right of another to exercise free speech or another legal right;
- comply with the California Electronic Communications Privacy Act, which compels the production of or access to electronic communication information or electronic device information with a search warrant;
- engage in research in the public interest (if the consumer has provided informed consent);
- to enable solely internal uses aligned with the consumer’s expectations given their relationship with the business;
- comply with a legal obligation;
- otherwise use the information internally in a lawful manner compatible with the context in which the consumer provided it.
- Do Not Sell: Californian consumers have the right to opt-out of having their personal information sold. Sprouts does not sell Personal Information. Please review Section 2(H) above for more information on how we use advertising networks.
Effectuating your rights. Californians can exercise their privacy rights by contacting us at [email protected], 480-814-8016, or using our CCPA Request Form. We will handle requests under California Privacy Law. When a request is made, we may verify your identity to protect your privacy and security. Thus, upon receiving your request we will take measures to verify that the request is legitimate. These verification efforts may require additional information from you which may include information you have provided us in the past. For instance, if you have previously provided your name to us, we may ask you for other information (e.g., last four digits of your credit card, email address, phone number) so that we can match the new information you provide with the information we have. We may also use other verification methods as the circumstances dictate. If through reasonable efforts we are unable to verify your request to a reasonable degree of certainty, we will notify you.
Note: you can authorize an agent to exercise any of these California privacy rights on your behalf. We will take additional measures to verify the legal authority of your agent. In some cases we may need to collect additional information to verify their identity, such as a government issued ID, and authority to act.
We will respond to written rights requests within 45 days following receipt at the e–mail or mailing address stated below. Please note that we are only required to respond to each customer twice per calendar year.
10. Nevada Do Not Sell Disclosure.
Nevada law entitles you to request that we refrain from sale of your personal information to an entity, for the entity to further sell the information to additional organizations or persons. We do not sell your personal information pursuant to Nevada law. If you have a question or concern, please contact us at [email protected] for more information.
11. CONTACT US.
Sprouts Farmers Market, Inc.
5455 E. High Street, Suite 111
Phoenix, Arizona 85054
Email: [email protected]