RUNA is an energy drink brewed from guayusa (GWHY-YOU-SA), an Amazonian tea leaf with the power to revitalize both you and the rainforest.
For thousands of years, guayusa has been a vital part of Amazonian culture. They describe the energizing effects or drinking it as making them feel “Runa”, which translates to “fully alive.” It’s naturally caffeinated and contains polyphenol antioxidants that together provide a clean, sustained energy.
The best part is that the cultivation of guayusa helps protect and reforest the rainforest. Guayusa is shade-grown which means we have to both preserve existing rainforest and plant more as we grow. We are the proud winners of the World Wildlife Fund’s Global Impact Award for the Most Innovative Solution for Tropical Forest Conservation. To date, we’ve planted over a million trees and are the largest reforestation effort in the Ecuadorian Amazon.
It’s simply letting nature be nature. In the environment it’s called symbiosis. For RUNA it’s called a unique way of doing business that’s inspired by the natural world.
The result is a refreshing, energizing beverage that is organic, Fair Trade and beneficial both to the rainforest and to the people who live in it.